O—M®
GBG

Nº 03

New Service Exploration

Overview

At Volvo Construction the work centred on exploring and defining new business opportunities through service design: identifying gaps in the customer experience, designing new service concepts, and building structured ways of working to support long-term innovation.

That included frameworks for scaling new business ideas, so cross-functional teams could test and validate new service offerings efficiently and iteratively — bridging business strategy, customer needs and operational execution.

Details
Client
Volvo Construction
Discipline
Service Design
Services
Service Design, Business Exploration, Innovation Frameworks, Concept Validation
Year
2022
Exploration frames
01Exploration frames
Concept pipeline
02Concept pipeline
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